Rise of the Machines: Human Authors in a Digital World


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Here we are—the future is now. The machines have taken over.

Interview With Author Kristen Lamb: Humans Are Wired for Stories

Everything is computerized. People no longer talk, they text. Yes, you read correctly. The more we embrace technology, the more distinctly human we can become. The machine part allows us to compose series of words, copy them, email them, and then send them across the globe with a push of a button. We can research faster and more accurately than ever before. We can communicate with people all over the planet real-time and virtually for free. The new power technology has given writers has made us, in effect, superhuman.

If we want to thrive in our new environment, we need to adapt, to apply technology as an extension of our humanness. When I had a chance to do a storytelling interview for ClearVoice, Kristen was the first person I thought of. Everyone who took the class was instructed immediately to follow everyone else in the class and to work together.

Humans Are Wired to Remember the Story: An Interview With Best-Selling Author Kristen Lamb

I took the idea from the Amish practice of barn-raising. If a member of the Amish community needs a barn built, everyone in the community pitches in. What would have taken one person weeks takes only a matter of days. I also knew what it was like to start out alone with no support, with those closest actively discouraging the dream. Baby writers needed a place to get started with those who would nurture their success.

I was making some really bold and extremely unpopular predictions and all have since come true, btw. Needless to say? This was not well-received at the time. Most writers back then were actively anti-technology. Most refused to even use email, so it was a really tough sell — especially since many editors and agents were actively preaching against it. Authors were no longer terrified of it. High concept is used in storytelling books, movies, etc. High concept has three aspects:. All of the best movies and books do this.

Harry Potter, for instance. Being a kid? Pretty universal. Growing pains? Definitely emotional.

Bifurcation of views

Audiences relate and want to share. Look at the best advertising, the commercials you remember. High concept. It makes us connect using more than one part of the brain. I talk a lot about the neuroscience of this in Rise of the Machines. The short version is that, in the digital age, we are being flooded with information. And to manage all this excess inflow?

See a Problem?

The brain uses neurological shortcuts called somatic markers. Somatic markers associate an emotion with a seemingly inanimate thing.

The Wealth of Humans: an interview with Ryan Avent

The emotion is what makes it powerful though. For instance, you go buy a red Honda and suddenly you see red Hondas everywhere. Because you have formed an emotion regarding your car. Storytelling does the same thing in advertising.


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I am very comfortable sharing my blunders. Writers see that I have three best-selling books and I am keynoting in New Zealand and I have been really successful… but the thing is?

Johnny Cash, Glen Sherley and Kristen Lamb

There was a time I knew nothing. Worse than that, I was too dumb to know I was dumb. I think writers can relax when they are learning craft from a writer who admits she was an idiot. My first novel was , words. I am not kidding. I had no idea what an antagonist was.


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  • That is actually pretty rare. So I think by being open with my struggles, I give emerging writers permission to have a learning curve. Kristen : Is it universal? Is it emotional? Does it give the audience something to contribute or to take away? Kristen : Making it only about you. This is always, always about the audience.

    Rise of the Machines: Human Authors in a Digital World Rise of the Machines: Human Authors in a Digital World
    Rise of the Machines: Human Authors in a Digital World Rise of the Machines: Human Authors in a Digital World
    Rise of the Machines: Human Authors in a Digital World Rise of the Machines: Human Authors in a Digital World
    Rise of the Machines: Human Authors in a Digital World Rise of the Machines: Human Authors in a Digital World
    Rise of the Machines: Human Authors in a Digital World Rise of the Machines: Human Authors in a Digital World

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